Want your Products to stand out?
Tell Product Stories.
Sweet Stories
For example, I wrote these mini stories (in German) for traditional Swiss delicacies from Martin Confiserie Manufaktur AG for sale in Switzerland’s largest supermarket chain, Migros.
“A business….is defined by the want the customer satisfies when he or she buys a product or a service. To satisfy the customer is the mission and purpose of every business.”
Peter drucker, the father of modern management
(Re)Launching a Product?
Don’t miss the chance to tell the product’s story and stand out from the crowd.
For example, this shower gel uses the story of nearly 8,000 mint leaves traveling into this bottle.
Increase perceived value, differentiate and capture market share.
There are many ways of a telling a product’s story – on the packaging, as an insert, online…
You could tell customers about the history of the product. How you came up with the idea. What went into it. Or you could make your customer the hero and tell their story.
Contact me to discuss what might work best for your product.